Business development is a crucial function that encompasses the ideas, initiatives, and activities that help a business grow. It involves identifying opportunities for expansion, improving revenue streams, and fostering strategic relationships. Business development is essential for long-term success in today’s competitive marketplace. Introduction to Business Development Business development is an expansive concept that covers a variety of goals and activities. At its core, it is about finding ways to improve a company’s profitability and market reach. It involves collaboration between multiple departments, including sales, marketing, project management, product management, and vendor management. What is Business Development? Business development involves the…
